INTENTION OVER ATTENTION.
Strategic marketing, digital design, and creative direction for brands ready to build a legacy, not just a following.
STRATEGY
You wouldn’t build without a blueprint. We define who you are and where you are going before we break ground.
Service 01
Brand Architecture
Starting at $2,500
For the founder who feels like they are "winging it." We define your Mission, Audience, and Voice.
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The Deliverables:
Core DNA: Mission, Vision, Values, and Unique Value Proposition statements.
Audience Deep Dive: Psychographics, pain points, and buying triggers.
Voice Protocol: A guide to your brand’s tone, forbidden words, and key messaging.
Visual Direction: A strategic mood board to guide future designers.
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This is for you if:
You are launching a new venture or pivoting an existing one.
You feel like you are "winging it." You struggle to articulate your value, and your messaging feels inconsistent.
You want a clear "North Star" to guide every decision for the next 5 years.
Service 02
Strategic Planning
Starting at $3,000
For the business owner tired of posting at random. We build your 6-Month Roadmap and Campaign Calendar.
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Choose Your Level:
Tier 1: The Growth Blueprint (Strategy Only): Includes 6-Month Campaign Calendar, Channel Strategy, Influencer Outreach List, and KPI Definition.
Tier 2: The Launch Pad (Strategy + Ops): Everything in Tier 1 + Tech Stack Setup (Email/Notion) + 3 Custom SOPs for your team.
Timeline: 3 Weeks
Next Step: Book a Discovery Call
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This is for you if:
You are posting on social media because you feel like you have to, but aren't seeing ROI.
You have a VA or team, but they wait on your instructions every day.
Your goal is to have a data-backed roadmap to drive revenue, not just likes.
Not ready for a full strategic overhaul?
We never build on shaky ground. The Brand Structural Audit ($97) is your diagnostic checkpoint. We stress-test your current strategy to identify the weak points in your foundation—so you can stop guessing and start building.
CREATIVE
Translating your strategy into a digital flagship. Visuals that convert and aesthetics that tell a story.
Service 03
The Digital Atelier (Web)
Starting at $4,500
Custom Squarespace design for brands that have outgrown their DIY website.
The Prerequisite: Must have current brand strategy or have completed the Brand Foundation Kit.
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Choose Your Level:
Tier 1: The Web Refresh (Site Only): Custom Squarespace 7.1 Design (5 Pages), Copywriting Frameworks, SEO Optimization, Mobile Design.
Tier 2: The Renaissance (Brand + Web): Everything in Tier 1 + Full Visual Identity (Logo Suite, Typography, Color Palette, Brand Guidelines).
Timeline: 4–6 Weeks
Next Step: [Inquire for Availability]
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Is this for you?
The Level-Up: You have outgrown your DIY website. Your work is high-end, but your digital home looks "budget."
The Requirement: You must have completed our Brand Architecture phase OR the Brand Foundation Kit prior to booking.
Choose Your Level:
Tier 1: The Web Refresh (Site Only): Custom Squarespace 7.1 Design (5 Pages), Copywriting Frameworks, SEO Optimization, Mobile Design.
Tier 2: The Renaissance (Brand + Web): Everything in Tier 1 + Full Visual Identity (Logo Suite, Typography, Color Palette, Brand Guidelines).
Timeline: 4–6 Weeks Next Step: [Inquire for Availability]
Service 04
The Content Studio
Contact for pricing
Visual storytelling and asset production. We direct the shoot; you get the library of editorial photos and video.
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The Deliverables:
Creative Direction: Mood boards, shot lists, styling guides, and location scouting.
Production: We hire and manage the photographer (you receive one invoice from us).
On-Set Direction: We direct the shoot to ensure every frame is on-brand.
The Asset Library: High-res editorial photos + 15–20 Short-Form Videos (shot & edited by Fable & Frame).
Timeline: Project Based
Next Step: [Request a Custom Quote]
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Is this for you?
The Hidden Gem: You do incredible work, but your current imagery is generic or low-quality.
The Camera Shy: You need video, but you hate the idea of filming yourself daily.
The Goal: A library of 90 days' worth of assets in one shoot.
SCALE
Systems, intelligence, and leadership to help you remove yourself from the daily grind.
Service 05
The AI Accelerator
Starting at $1,500
Build your "Digital Intern." Custom AI Voice Clones and workflows to create content in seconds, not hours.
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The Deliverables:
Custom Voice Clone: A private AI model trained on your unique writing style.
The Prompt Library: A custom set of "Plug-and-Play" prompts for your specific needs (e.g., "Write my newsletter").
Workflow Training: A recorded session teaching you (or your team) how to use it.
Timeline: 1 Week Sprint Next Step: [Book Your Build]
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Is this for you?
The Innovator: You are curious about AI but terrified of sounding like a robot.
The Overwhelmed: You are drowning in writing tasks and need to speed up production without losing quality.
The Goal: A custom-built "Digital Intern" that knows your voice perfectly.
Service 06
The Fractional CMO
Starting at $2,000/month
Executive leadership. We step in as your strategic partner to manage your vendors and drive your campaigns.
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The Scope (The Architect Role):
Weekly Pulse: 1 Strategy Call per week + Slack Support.
Oversight: Management of your vendors (Ads, Graphics, Web) and Campaign Roadmap.
Reporting: Monthly ROI Analysis and KPI tracking.
Note: This retainer covers strategic oversight. Technical implementation and manual execution are available as custom "Sprint" add-ons.
Commitment: 3-Month Minimum Next Step: [Apply for a Spot]
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Is this for you?
The Scaler: Your business is hitting a revenue ceiling because you are the bottleneck.
The Goal: You want to step out of the daily grind and back into the CEO role.